Opening your own business is a very responsible and serious matter. Therefore, before starting, you need to carefully weigh everything and clearly analyze the niche in which you are going to work. In this article, we will consider in detail the idea of opening a private kindergarten, answer frequently asked questions, and determine all the details and nuances of such a business.
Market and service demand assessment
Today, especially during martial law in the country, private kindergartens are incredibly popular, because many state-run institutions are currently closed. Even in normal times, such a business will always be relevant. Why?
- Almost all mothers work, and there is no one to look after the children, so there is nowhere to go without kindergarten.
- In private institutions, there are fewer children in groups, which means fewer illnesses and more attention to your child.
- For a child's physical, intellectual, and emotional development to be harmonious, he or she needs interaction with peers.
- In regular state-level kindergartens, there may be a queue for several years ahead, in which case parents always focus on a private kindergarten.
In conclusion, the demand for such services is very high, and the market assessment is influenced by indicators such as the locality and birth rate, the level of occupancy of public kindergartens, people's desire to improve the quality of life, and a significant shortage of preschool institutions.
Documentation and legalization
The first thing to start with is, of course, preparing all the necessary documents. Almost everyone is interested in the question, can an individual entrepreneur open a kindergarten? Yes, he can. To do this, you need to have a higher pedagogical education, a certificate that you speak the state language, and all the necessary medical certificates about your psychological and physical condition.
A legal entity or LLC can also open a kindergarten. First, it will be more presentable, and second, the business can be sold or transferred to another organization. But in the case of an individual entrepreneur, this is not possible.
To obtain a license, you must contact the local state administration, where the structural divisions of the Ministry of Education and Science are usually located. The premises must comply with building, state and sanitary standards.
Together with the application, you must provide your diplomas confirming your education, a citizen's passport and TIN, a certificate of registration of an individual entrepreneur (charter and agreements for legal entities), a copy of the medical examination card of individuals determining the ability to engage in the relevant type of activity.
Lease agreements or property rights. Please note that it is forbidden to open kindergartens in apartments in the housing stock, even in your own. Places taken out of this stock, office space, and a private house with its own yard are ideal.
You will also be able to obtain a license only when you have all the certificates that your kindergarten meets fire safety requirements, is safe for children, and meets all necessary norms and sanitary standards.
There will be a lot of paperwork, and you will have to run around government agencies for a long time. There are many law firms that can do everything on a turnkey basis, but the cost of such services is not small.
Choosing a room for a kindergarten
Your establishment must comply with many regulations. You can find the requirements in the state building codes (B.2.2-4:2018). You cannot rent a place that is located less than 50 meters from the roadway, parking lot, gas station, and other harmful environmental objects.
Construction requirements include a ceiling height of at least three meters, window sills 60 centimeters from the floor, main windows facing south and east. The floor must be insulated, and the walls must be moisture-resistant.
Another important indicator is the area. According to the standards, you need to multiply the number of pets by 6 square meters, so you can understand how many children you can accept.
Development of a business plan for a private kindergarten
First, you need to decide on the number of children, for example, there will be 15. You cannot do without initial capital. First of all, you need to take into account the following initial costs:
- Rent.
- Purchase of cots, chairs, tables, and tableware for 15 people.
- It is impossible to organize a kindergarten without toys, so there should be enough for everyone, and they should only be purchased with quality certificates to show in case of inspections.
- Arrangement of common space.
- Salaries for staff.
- Availability of a complete medical kit.
These are just the initial costs that will pay off over time when you start making a profit. Some kindergartens offer meals, while in other private kindergartens parents bring their own food. Self-catering can also be considered as an additional source of income.
To calculate the day of a child's stay, you must first add up all the costs for personnel, products, utilities, monthly rent, and then analyze the profit and determine the amount of a day for one child. Today, on average in Ukraine, 20 days per month of a child's stay in kindergarten costs 10,000 hryvnias.
The marketing strategy should include many competitive ideas. After all, there are many kindergartens of this type. Having your own balanced diet is a good plus for parents. Another cool idea is transporting children to their homes by minibus, in the modern pace of life it will become a very relevant advantage for moms and dads. Unique development methods, a variety of circles (drawing, modeling, playing musical instruments) will be an important plus, you can also add foreign language classes.
Recruitment
A very important factor, because it is difficult to cope with children on your own. According to the rules, when a group is from 5 to 15 people, two educators are required. If you plan your own meals, you need a cook. Contracts are concluded with each parent, and during work you need to keep high-quality accounting of your reporting and settlements with clients, such matters should be handled by a professional accountant.
Good specialists are expensive, those who will work with children must have special education, and of course love them and be good people. Character traits are very important when choosing.
Cleaning up after the kids is still a pleasure, so to keep everything nice and tidy, it's better to order professional cleaning services.
It is inappropriate to mix work with personal life, so you should not hire friends and acquaintances. There should be a clear boundary between the manager and the staff.
Arranging the room and creating a comfortable environment
This also applies to the financial plan, for careful calculation, it is imperative to equip the following areas:
- A locker room with everything you need and comfortable furnishings.
- Bathrooms, pots, sinks.
- Separate areas for games and activities.
- Daytime nap room.
- A good laundry room, because you'll need to do a lot of laundry every day.
- Dining room and necessary utensils.
- Administration office: office furniture, computers, printers, and other office equipment will be needed
Organization of the educational process and programs
It is necessary to draw up a clear schedule and determine the time for each event. The standard program includes a working regime from 8 am to 6 pm. During this time, children eat at least three times a day. Breakfast, a full lunch, after which sleep comes, and after that a snack.
It is better to schedule basic learning for the first half of the day, which includes developmental activities, logic, thinking, speaking, mathematics, and reading. And in the second half, give preference to creativity.
The educational process should be diverse, with changes made every day. For example, Monday and Friday are exact sciences, Tuesday and Thursday are creativity, dance classes or children's yoga, and Wednesday is music day and foreign languages. Such programs should be organized by teachers who know all the nuances and subtleties of child psychology.
Legal requirements and responsibilities
Educators, additional staff and the manager are responsible for the safety, health and life of each child. The main requirements also include:
- Admission of children to the group.
- Assistance during feeding.
- Ensuring compliance with the daily routine.
- Disease control, admission of children after illnesses with certificates from doctors that they can attend kindergarten.
- Observation of the behavior of the pupils, their adaptation to the new team and environment.
Marketing and customer acquisition
At first, it is almost impossible to do without advertising. You need your own website, where parents can familiarize themselves with the conditions, the cost, what educational programs offer, see live photos of a beautiful, interesting and cozy room. Advertising on social networks will be very relevant. Of course, a lot depends on the reputation and reviews of your customers. When your customers are satisfied, they will recommend your institution to their friends, and they will recommend it to their friends, and word of mouth begins to work.
It is important to register and mark the kindergarten on the map, because parents often search for kindergartens based on the location closest to them.
Frequently asked questions
What documents are needed to open a kindergarten? An operating license and certificates confirming compliance with all sanitary standards and safety requirements.
How to calculate the cost of kindergarten? Calculate all the costs per day for all indicators and add from 30 to 70 percent to the amount. It all depends on the level of your kindergarten, equipment and the experience of the teachers.
How to find clients for a private kindergarten? For minimal costs, you can start searching for clients by placing ads on the Internet on various resources, creating accounts on social networks and actively maintaining them.
What are the requirements for a kindergarten room? Cleanliness, safety, compliance with state standards, absence of dangerous devices.
Organizing a private kindergarten is a very responsible and difficult task, without the necessary knowledge in this area it will be very difficult. Such institutions check and monitor the fulfillment of all necessary requirements. That is why it is necessary to take the idea of opening a private kindergarten with all seriousness, familiarize yourself with all the features of such a business and thoroughly study its legal and tax aspects.
For an accurate calculation, you can order a ready-made business plan from professional lawyers, financiers, and accountants.
With a strong desire, love for children, clear and creative project implementation, and careful financial planning, opening a private kindergarten will certainly be a successful endeavor!
